A digital signage stand is a great way to display information, ads, or videos in busy places like malls, airports, hotels, and office lobbies. It looks clean, works well, and helps people notice what you want them to see. But just like any tool, you have to use it correctly.
If you use it carelessly, you could damage the screen or make it look messy. So here’s a simple and super clear guide on what not to do with your digital signage stand—and what you should do instead to keep it looking sharp and working great.
Don’t Place It on Uneven Floors
One big mistake is setting the stand on a bumpy or uneven floor. If someone bumps into it, the stand can wobble or even fall.
What to do instead: Always place your digital signage stand on a flat, stable surface. It keeps the screen steady and safe, especially in busy places like shops or hotels.
Don’t Leave Cables Hanging Out
Loose cables not only look untidy, but they can also cause someone to trip or unplug the screen by mistake.
What to do instead: Use stands with cable management built in, like the one from Smart Media Solutions. It hides the wires neatly. If you’re in Dubai, you can easily get this from Evig, one of the best audio visual companies in Dubai.
See also: OTT Platforms: Where Your Ads Can Reach Streaming Viewers
Don’t Ignore Safety in Crowded Areas
If your stand isn’t strong or heavy enough, it might tip over when people walk past or brush against it. This is risky in places like trade shows or airports.
What to do Instead: Choose a stand designed for high-traffic areas. The Casing Freestand Digital Signage Stand from Smart Media Solutions stays firm and balanced even when many people walk by.
Don’t Block the View with Furniture or Decorations
Sometimes people place chairs, tables, or plants near the signage stand. This can hide the screen and waste your message.
What to do instead: Place the digital signage stand where it’s easy to see, like near entrances, open corners, or walkways. Make sure nothing blocks it from view.
Don’t Skip the Protective Cover in Public Spaces
Screens can be touched, bumped, or even scratched in busy areas. Without protection, your display can easily be damaged.
What to do instead: Add a polycarbonate glass cover. It protects your screen and also makes cleaning easier. The optional cover on SMS stands does exactly that—it keeps things safe and looks stylish.
Don’t Forget to Update Your Content
Leaving old slides or boring content on your screen can turn people away. No one wants to read outdated or dull messages.
What to do instead: Keep your content fresh. Change messages often and make them clear, colorful, and easy to read from a distance. A good digital signage setup only works if your content is eye-catching and current.
Don’t Make the Setup Complicated
Some stands need too many tools or too much time to assemble. This leads to frustration or poor setups that don’t last long.
What to do instead: Pick a digital signage stand that’s easy to put together and move around. SMS stands, for example, are designed for quick setup without hassle. If you’re unsure, Evig, one of the best audio visual companies in Dubai, can help you with installation and advice.
Don’t Forget Flexibility Matters
If your layout changes often, like in retail stores or events, you don’t want a stand that’s hard to move or adjust.
What to do instead: Go for a freestanding unit like the Casing Freestand. You can shift it anytime, change from portrait to landscape, and use it in different locations without a fixed setup.
Final Thoughts
A digital signage stand is more than just a screen holder—it’s part of how people see and interact with your business. When used correctly, it adds style, grabs attention, and easily shares important information.
But when used poorly, it can become a safety risk or just get ignored. So, take care of how you use it. Keep it tidy, place it smartly, and protect it from damage.
For those in Dubai, you’re in good hands. Evig, one of the best audiovisual companies in Dubai, is the trusted distributor of Smart Media Solutions and can help you choose the perfect signage stand for your space.
